Are you in Sales? Do you want Referrals? What system are you using?
Recently I posted a blog about over 200 people looked at my posting but only 11 people posted to it. Either this tells me that everyone has their own system and they are not sharing or I didn’t do a good job explaining the importance of Customer Relationship Management. If you are NOT organized and you don't have all your clients in a database separated into groups (past clients, current buyers, current sellers, etc. ) that sends out real mail for you then you are in need of a really cool product. Keep reading and I will tell you about a High Tech Marketing System that can help you generate lot’s of client referrals.
My question is what system do you have in place? Is it working for you? If it is please share with the rest of us if you got a great system, please.
I did some research to find out what great sales people did to generate sales and referrals, what was the magic system the one thing that made people keep referring their salesperson. I found this website and I wanted to share it with you. It is the method of the greatest salesman in the world and actually is in the Guinness world book of records!!! http://www.biztactics.com/bullet-joe-girard.php
Here is the article:
How did Joe Girard
sell 6 cars a day, everyday?
Joe Girard was born during the depression in one of the most deplorable ghettos in Detroit city. Joe had a difficult relationship with his father. At a very young age, Joe started shining shoes of people in saloons. He had a tough childhood. But even though Joe came from a poor background and had a hard start, he became really successful.
How successful did Joe become?
The Guinness Book of World Records listed Joe Girard as the "World's Greatest Retail Salesman" for 12 consecutive years.
People actually used to lineup to meet Joe, so that he could sell them cars. There would always be a queue in front of Joe Girard’s dealership on every Saturday morning. Joe Girard sold more cars individually than most dealers sell in total. He sold an average of 6 cars every day, throughout his selling career. He sold 13,001 cars during his selling career… all at retail.
What's his secret?
He built and maintained relationships. Joe used to send 13 cards to all his prospects and clients every year. One every month and one for Christmas. He created a place for himself in the brains of his prospects and clients by keeping in touch with them.
He made sure that he was in peoples' minds when they had to buy a car. And that is how he sold 6 cars a day, every day.
Checklist:
Keep in touch with people regularly.
Send them “Thank you” notes.
Send them season’s greetings.
Send them news and information that will be beneficial to them.
Send them free goodies.......
This article is licensed under a Creative Common License]
I use this system and it works! After the last mailing I got two LISTING referrals from 1 client and one of those referrals told me during the listing presentation that she has a friend who she will give my information to because she wants to list her home in the next few months. Now this is powerful.
How much could a system like this cost? A system that holds all your contacts, allows you to separate them into different groups, keeps track of important dates, sends out cards when you schedule them to up to 4 years in advance, and best of all – MAKES YOUR CLIENTS THINK YOU ARE THE BEST!!! The cheapest cost is $99.00
Take a look at this referral movie, it features Joe Girard plus four other high profile sales persons and their stories who also send out cards to their clients. It takes about 10 minutes to watch the video…. www.socreferral.com/thanks4yourbiz
If you are interested in setting up your own “referral system” then follow this link and you can check it out for FREE without having to sign up for anything. Just register, remember your username and passcode then sign in and send a free card. www.sendoutcards.com/thanks4yourbiz
Build your business one referral at a time….. www.soclink.com/thanks4yourbiz
Coni
